Monthly Archives: December 2009

Save On Your Electricity Bill

31/12/2009

The most difficult day of every month is when time comes to pay bills and mostly the enormous electricity bills that we get. It’s high time and we need to take serious measures to reduce the power bill. Do not worry. We will share some key tips and will make you reach your goal.

You should always discuss the importance of saving electricity with your family members. To encourage them you can offer them a reward or treat if they participate in saving electricity. Suggest to them ways to save electricity like always turning off the lights in their rooms, and keeping their showers or baths short. You can also ask them to have dinner at the dining table. They should also switch off all the house appliances when they don’t use it. It may seem to be little but every little bit helps for the greater good.

One should plan to invest smartly on power. Replace all the incandescent bulbs present in the house with compact fluorescent light or those CFL bulbs. These bulbs consume less electricity as they consume less power.

Buy the energy saver gadgets that are available in the market. Such gadgets will monitor the intake of the entire power supply in your house and makes you take decision on how to control the usage.

Most of us assume on the fact that the rise in electricity bill is due to the vast number of electrical items present at home. But the truth is that the electricity bill is not directly connected or affected due to the number of gadgets, but by the way one uses them.

Take a step forward to avoid using those typical electricity items regularly that consumes lot of power:
1.) Be sure not to use typical electronic items regularly that consume a lot of power. 2.) Only use the washing machine when it is loaded at 100% capacity. 3.) Turn the geyser off when you are not using it. 4.) Never use the air conditioner when you are not forced to. It consumes a lot of electricity. 5.) If you have an old computer, switch off the monitor when you are not using it as old CRT monitors use large amounts of electricity.

We suggest that for reducing the electricity bill by taking benefit of reading the energy saving guide like Earth4Energy that has some of the best solutions to generate energy at home and providing free electricity to some of your home appliances. In this way we can save power that is facing a huge shortage because of the large demand in the global countries. Try to reduce the requirement of those electrical wires and sockets for home and use the renewable energy extracted from natural resources like wind, sun, tides at a lesser price but having a long term returns.

Learn how to make solar energy for homes by visitng BrilliantEnergy.net.

By Graig Eximius | Posted in environmental | Tagged , , , , , , , | Comments (0)

Positive Power of Principled Profit, December 2009

29/12/2009

Click here to read this issue online and access all the links:
http://snipurl.com/pp1209

Some exciting things! I’ll be speaking at ForumDavos, Davos,
Switzerland in February…Clean and Green Club is ready to launch
and you can be a charter member…this is the final month of the
sale on Principled Profit, with prices as low as $2.50 book in
quantity.

Sorry to be late with this issue. Since this is the last
no-charge issue, we didn’t want to release it until the new
Guerrilla Marketing Goes Green and Clean and Green Club websites
were “open for business,” and the shopping cart was set up
to accept your newsletter subscription–thus allowing you to
continue to receive the newsletter without interruption, either
as a member of the Club or as a subscriber. We encountered some
technical problems with that, but it should all be working now.

Sign up now at: http://www.thecleanandgreenclub.com

Reminder: last three days to pick up your deep-discount copies
of Principled Profit, and then they’re gone forever.  Buy cases
at just $4 per book, single copies at $11.95. We sold quite a
few at $17.50, so this is a great deal.

-> A Life-Changing $11.95 Gift for the Entrepreneurs in Your Life
A one-time deep-discount (minimum 32 percent) offer from now
through December 31 that WILL NOT be repeated, ever. And the
more you buy, the bigger the discount, all the way down to 77
percent, in case quantities. Your perfect chance to snap up inexpensive
but extremely valuable gifts for business owners, key staff,
colleagues, and customers.  This may be the perfect gift for the
entrepreneurs and marketers in your life, especially those
who’ve been hit hard by the recession. Imagine a roadmap to
business success that shows how to…
Click here to continue reading: http://snipurl.com/ppgift

-> Very Important: The Sustainability of My Newsletters-Please Read
Don’t panic-I’m not getting rid of the newsletters. But I
*am* changing the business model. Please read on for the reasons
why, the important details of what happens next, and how you can
participate most effectively for your own needs.
Click here to continue reading:
http://snipurl.com/shelsnewsletters

-> Green and Ethical Marketing on Facebook
Please sign up for my new Facebook Fan Page, Green and Ethical
Marketing with Shel Horowitz,
http://www.facebook.com/pages/Green-and-Ethical-Marketing-with-Shel-Horowitz/203659771513?ref=mf
– for links, discussions, and other goodies related to Green
and ethical marketing.

-> Positive Power Spotlight, December 2009: Marcal Manufacturing, LLC
Would you believe…a household paper products company that
switched to recycled raw materials in 1950, and has been
producing recycled paper towels, napkins, toilet paper, and
tissues ever since?
Click here to continue reading: http://snipurl.com/pp1209a

-> Another Recommended Book: Dealing with the Tough Stuff
Every business faces challenge like revenue crunches, supplier
issues, personnel problems, and of coure, stress. For socially
conscious businesses, the challenges re multiplied by the need to
address these problems in ways consistent with the company’s
social and environmental commitment, even if that’s not the
easiest path.
Click here to continue reading: http://snipurl.com/pp1209b

-> Hear & Meet Shel, December 2009
* Pioneer Valley Book Launch Event for Guerrilla Marketing Goes
Green: Winning Strategies to Improve Your Profits and Your Planet,
Broadside Books, Northampton, MA, 7 pm, Tuesday, January 26.
* I speak at the two-day Forum Davos conference in Davos,
Switzerland, February 9: “Communicate the Value in Your Values
and Turn it Into Sales: Effectively Marketing Your
Social/Environmental Commitment” (this is the same hall and
just after the world-famous Davos World Economic Forum, where
people like Bill Clinton speak–I’m extremely excited).
* Wednesday, February 24, 5 pm, I’ll be exhibiting my new book
and other goodies at the Amherst-Area Chamber’s Buy Local
Expo. Somewhere within ten miles of Amherst, MA.
* I’m attending Ryan Lee’s Continuity Summit, March 4-6 in
Stamford, CT, http://www.ryanlee.com/rsvp/. He’s not even
charging for the seminar, though of course, you’re on your own
with lodging. Last year’s conference was excellent, although a
bit high-pressure for my taste.
* March 24, I’m doing a teleseminar for Stacy Karacostas on
Green and ethical business success: stacy (at)
success-stream.com
* April 25, I’ll be speaking on collaborating with a co-author
at the American Society of Journalists and Authors conference in
New York. http://asja.org/wc/2010/
* May 8, I’ll be speaking once again on book marketing at CAPA
University in Hartford, CT (also in negotiation to speak at both
IBPA-U and Book Expo America later that month)
* Monday, February 22nd at 9:00 pm ET, 6 pm PT, I’ll be leading
another teleclass for Hilton Johnson’s organization (which means,
once again, you’ll be getting notices about his health coaching and
about the other speakers booked that month, which include T. Harv
Ecker). This time, my topic is “Create Value from Your Values.”

-> Friends Who Want to Help
* Eric Gruber is a true article marketing expert. He and his
clients get published regularly on my websites as well as on top
websites like About.com. He’s offering a very low price for his
Complete A to Z Article Marketing System: 7 different ebooks and
special reports that will take you by the hand and teach you
step-by-step how to write your way to  profits. Check out his
article system now at: http://www.broadcastyourarticles.com/shel
– and the free ebook waiting for you: “How to Build Your
Business with Articles in 6 Steps” – no purchase necessary!
* So you probably know that I make a good chunk of my living
writing press releases and other marketing materials. But even
though you’re much more likely to get press coverage with a
professionally written release, not everybody can afford that (or
sometimes, the deadline is too short). In those situations,
it’s good to have a swipe file.  For that purpose, I’ve long
been a fan of Paul Krupin’s *Trash Proof News Releases*: a
tool designed with one specific goal – to get you high-ROI
publicity in your target media. Use it as a model to provide the media
everything they need to run with the story using you and the
resources you’ve arrayed and meet their needs in today’s
fast paced environment and ever changing technologies. Last time I
checked, I still had a press release or two included.  Book page
to download Trash Proof News Releases Smashwords edition (no
cost, if I’m not mistaken):  http://www.smashwords.com/books/view/5921
* Liz Lynch has an EASY, fast and effective way to build your
network–online and offline: http://SmartNetworkingNow.com For
starters, she has 74  networking gifts for you in a special
limited time gift basket, no purchase necessary. I’ve looked
at her book and it’s solid, practical advice. Yes, you can find
similar wisdom scattered around the Net, but it’s nice to get
it all in one place.

Some of the opportunities mentioned pay a commission to Shel.
Shel maintains high quality standards for mention in this column,
and has either personally vetted the product, experienced
previous products of top quality from the provider, or mentions
in the write-up that he hasn’t seen it. Many products get
turned down if they don’t meet these criteria. If you’d like
to know if a particular program is commissionable, you’re
welcome to ask us.

–> Media Coverage of Shel

–> Which of Shel’s Books is Right for You?

–> New on the Sites, December 2009

–> Administrative Information
Subscribe, unsubscribe, back issues, etc.

Published monthly since September, 2003 by Shel Horowitz
16 Barstow Lane, Hadley, MA 01035 USA
413/586-2388

Shel Horowitz, 16 Barstow Lane, Hadley, MA 01035, United States

By Shel Horowitz | Posted in ethical marketing, principled profit | Comments (0)

New Recycling Facts

21/12/2009

The following article lists some simple recycling facts, informative tips that will help you have a better experience with recycling. We consider the question: how does recycling affect the environment?

Recycling reduces energy consumption, since it generally takes less energy to recycle a product than to make a new one. Similarly, recycling causes less pollution than manufacturing a new product, and conserves raw materials. Recycling management software is becoming increasingly important to operate an effective recycling business. The most advanced software enables the users to perform a variety of tasks crucial to effective business planning. Recycling your cell phone means more cash and less trash! We all want to do our part to make this world a better place and live more “green”.

Recycling means to take a waste product, a used plastic bottle for example, and reduce it back to a raw material (plastic pellets/chips) to make new products, such as new plastic bottles. Reuse means to use a waste product in its current form for a different purpose. Recycling can take many forms. On a small scale, any time you find a new use for something old, you’re recycling. Recycling centers and landfills across the country are preparing for a surge of unwanted sets in coming months. Next February, most TV broadcasts will be available only in digital form.

See how much you can learn recycling facts when you take a little time to read a well-researched article? Don’t miss out on the rest of this great information.

Compost leaves at home if you have the space. Shredding first with a lawn mower helps them break down faster. Composting is an aerobic, oxygenating process that does not produce methane. Composting several municipalities supply residents with subsidized compost bins so organic waste (otherwise destined for landfills) can be recycled into a usable soil conditioner. Five years later it had distributed more than 15,000 compost bins ($25 each) to householders, thus diverting about 3,800 tonnes of organic material annually.

The Environmental Protection Agency launched a working group to establish responsible recycling practices. Known as R2, the practices that have come out of the group so far are “a set of guidelines” and “not legal requirements” according to the EPA’s web site. Environmental impact numbers are for average American household switching to electronic statements, bills, and payments.

Reusing or recycling should be a major part of our eco living today. Some people would question how eco friendly anything made from plastics can be, but otherwise they would be landfill. Reuse your carrier bags, use them as bin liners or even invest in a bag for life. Even by reusing your carrier bag once more makes a massive difference.

Don’t limit yourself by refusing to learn the recycling facts. The more you know, the easier it will be to focus on what’s important in answering the question “how does recycling affect the environment”.

Kenneth Aiken is the author of this article. EnergySavingSite.info delivers the latest recycling facts and considers the question how does recycling affect the environment?

By Kenneth Aiken | Posted in environmental | Tagged , , , , , , , , , , , , , , | Comments (0)

An Introduction To Wind Power

20/12/2009

Since the importance of protecting our environment is now well known, a lot of people are interested in using alternative sources of energy, especially wind power. What a lot of us don’t know is how wind power works. Wind power works very simply; the movement of the wind is used to turn the rotors of wind turbines and this kinetic energy is then turned into electricity.

Right now, it is sad to say but only 1.5% of the world’s electricity use comes from wind power but luckily that percentage is increasing with each passing year.

The more people become aware of the benefits of wind power and the dangers of not finding a better source then what they are currently using, the more wind power is being used. Some countries are doing far better with their usage of wind power. In Denmark, about nineteen percent of their electricity production is from wind power.

Portugal and Spain have able eleven percent wind power usage. And it is seven percent in the Republic of Ireland and Germany. Even though it would seem like a natural transition being wind power has historically been used for pumping water, grinding grain and propelling sailing ships, it has only been until the recent years that it was being used for the production of energy that can be used as electricity.

Even though a lot of people would complain about the look of the wind farms, calling them unsightly, there are many benefits that should be considered before passing up the idea simply because the wind farms do not look pretty. Wind power is renewable, plentiful, clean, widely distributed, and it does not produce as much greenhouse gas emissions then the other routes that are taken to produce electricity.

But does wind power really stop with producing electricity for our homes, businesses, and schools? The answer is no and that is because there is a chance that someday, our cars could actually run with the help of wind power. There was a super car designed in California that can drive at speeds of up to 155 miles per hour without using the typical fuel that we are all used to.

The car uses a battery (which is solar powered) to start, but once started it can run on the energy generated by the circulation of air through the car. It seems that wind power has even more uses than anyone thought. With the potential to power not only our homes but also our cars, it seems that there are no good arguments to be made against the use of wind power.

Of course, some who live near a wind farm do have some complaints about the noise, but other neighbors of wind farms shrug it off, saying that these wind power plants produce less noise than a herd of sheep or cows would.

It is all in the eyes, or ears, of the beholder apparently. But in the end, decisions will be made based on what is best for the environment of the planet, not what the local residents want to have views of.

Looking to learn how to build a wind generator? It is very easy to do it and you’ll be able to build a strong generator that doesn’t cost very much money. Learning how to build a home wind turbine can really reduce your power bill and help stop pollution, too.

By Arnold Thompson | Posted in environmental | Tagged , , , , , , , , , , , , , , | Comments (0)

Hotels Are Finally Catching On The Trend On the Environment

20/12/2009

The environmental trend is stealing headlines all over the world. People are finally realizing the damage that is being done to the environment and are starting to change the way things are done at home and the business world. The travel industry is no different and a positive environmental trend is sweeping through the hotel industry as a whole including airport hotels.

Not so long ago using renewable energy and having a recycling program were not profitable things to do. Because of this Corporate America was not willing to jump in with both feet. While there were some companies that did this anyway (and they should be applauded), others were waiting to see where the environmental trend would lead before they started to make changes.

The travel industry, specifically the hotel niche of it, was infamous for literally pouring money down the drain. There was literally tons of unnecessary laundry being done every day that was not only costing the hotel owners a lot of money, but was using unnecessary energy and water as well. Over the last few years, this whole process has changed for the better.

When a guest checks into their room today, they are going to see something that is not even close to what it was as little as 10 years ago. Hotels will now usually have signs up that suggests to guests to keep their towels for an extra day or to keep the sheets on instead of having them changed out every day. It is impossible to understand the impact that this immediately has on energy and water consumption.

Energy savings is always as hot topic and one that was always assumed to be wasted in hotels. Lights were left on all the time and bulbs were bright and energy wasting. Today, hotels rarely have unused rooms lit up and have gone the way of energy efficient lighting to try and cut down on their bills. This all adds up to enormous amounts of energy that is now being saved instead of wasted.

While most neighborhoods started recycling years ago, not all hotels were with the program. There was a time when the back of a hotel looked more like a trash dump than anything else. Unless you have worked in one, it is hard to imagine the amount of waste that is generated each and every day. Drive in the back of the hotel today and it is an organized area that has all of their trash separated for recycling.

Hotels have always had brightly lit parking lots and extra signage up to let people know that they are open for business. While this is understandable, it has also been excessive. Solar trees are popping up all over the place to replace standard parking lot lighting and more and more hotels are making use of perimeter solar lighting to light pool areas and such that used to burn standard bulbs.

When the corporate world steps up and makes a statement that it is time to start saving energy, people tend to take notice. The trickledown effect is enormous as ideas get put into the heads of guests and staff alike. It is great to finally see the travel industry have and promote a healthier environmental trend.

As Markham hotels and Toronto hotels offer quality service and comfort, Toronto airport hotels have not only proven to be luxurious but also greatly convenient for business travelers. With its convenient location, dealing business has been a lot more cost-effective.

By Adriana Noton | Posted in environmental | Tagged , , , , , , , , , | Comments (0)

Building Eco Friendly New Homes

18/12/2009

The majority of scientists and other experts now agree that human activity is having a negative impact on the planet. Global warming, increased pollution, and our diminishing natural resources have resulted in an urgent need to change our lifestyles. One way of creating a more sustainable environment is by building eco friendly homes.

By building eco friendly new homes we are protecting our forests and reducing the amount of toxins and green house gases being released into the air. For instance, bamboo is becoming popular as a source of wood for building homes. Bamboo is durable and it grows quickly therefore we are replenishing forests quickly instead of depleting them. As well, it absorbs four times as much carbon dioxide as most trees.

Another method of obtaining wood is through harvesting wood from sustainable forests and from recycled wood. One should consider using “green” lumber certified by the Forest Stewardship Council.

Acquiring furniture made from eco-friendly methods is another way of protecting environment. There are many companies that recycle old furniture into beautiful products. As well, waste wood from lumber yards and wood from sustainable forests are also used to make eco-friendly furniture.

For concrete foundations, fly ash, the residue from coal-fired power plants, can be used to replace at least half the cement used to make concrete. Utilizing fly ash reduces the cost of concrete, and produces a superior quality product.

One main source of indoor pollution is carpeting and rugs. They are known for collecting toxins, dirt, dust, pet dander, pollen, and bacteria. Using an eco friendly carpet made from eco friendly materials helps reduce the amount of indoor harmful toxins in the home.

Other methods of making a home eco friendly include:

- Make sure windows are air tight to reduce energy consumption. – Use recycled and environmentally friendly insulation that do not contain any chemicals. Baled straw is a good choice. – Bricks can be recycled and reused with very little processing and energy consumption. – Concrete countertops made from recycled newspaper and fly ash – Paint walls with an eco-friendly paint. – Use energy efficient light bulbs. – Install ventilation systems to remove dust, dirt, and toxins that are in the air. – There are a host of energy efficient appliances on the market such as refrigerators, washers, water heaters, etc. – Install cabinets that do not contain any toxic substances – Install fans in the bathroom to remove moisture and install exhaust fans over the stove to remove gases. – For flooring, use either cork, bamboo, hardwood from certified sustainable forests, or biodegradable linoleum. – Install low flow shower heads and water conserving toilets.

According to the Worldwatch Institute, an independent organization that evaluates serious global issues, “one-fourth of the world’s wood and one-sixth of its fresh water are used in building construction”. More companies are now responding to consumers’ demands for an eco friendly lifestyle. Because there are now such a wide range of earth friendly materials available, building an eco friendly home is one way we can reduce our carbon footprint.

Ranging from luxurious interiors to fresh exteriors, our service is dedicated to providing a warm Guelph home for families and individuals. Asides from home building, home improvement is also highly emphasized. If you are looking for greater detail for guelph homes, please visit us!

By Adriana Noton | Posted in environmental | Tagged , , , , , , , , , , , | Comments (0)